We focus our expertise and innovation on the Food & Beverage industry

We're Entrepreneurs & Innovators at Heart

Our Story

In 2015, a chance airport meeting brought together two visionaries and changed the course of our Adaptive group of companies. Adaptive Vision & Robotics, launched soon after, is the brainchild of Ruben Lanz and Eliseo Rodriguez, both of whom share an innovative, entrepreneurial spirit, and a passion for the developing solutions utilizing the latest, cutting-edge technology.

Since then, our Vision and Robotics group has grown and flourished, driven by Ruben and a team of smart, hard-working professionals.

Our team members share a keen desire to harness new ideas and solve problems through machine vision and robotics. We are continuously exploring the latest technologies in machine vision and strive to offer our customers something that’s not easy to find with one partner – dedication, expertise creativity and decades of combined machine vision experience. The proprietary way in we approach problems is a differentiator for Adaptive – and translates into great value and peace of mind for our customers.

Let’s create your solution, together!

Vision Statement:

To be recognized as the greatest Industrial Automation Company in North America

Mission Statement:

Develop and apply the latest technologies that drive extraordinary results for our customers and enhance the quality of life for our employees.

Core Values:

  • Appreciate – We appreciate and respect our employees and customers.
  • Diversity – Development and opportunities are based on merit (performance and leadership).
  • Accountability – Accepting responsibility for our actions (and inactions) is the ultimate way to build trust internally and externally.
  • Perseverance – We never give up!
  • Trust – Being honest and transparent.
    Innovation – Design solutions for unique problems.
  • Versatile – Adapt to various situations with ease.
  • Excellence – Thrive to be the best at what we do.

Meet Our Team

Eliseo Rodriguez

Eliseo Rodriguez

President & Chief Executive Officer

As President and CEO of the Adaptive Group of companies, Eliseo Rodriguez is the driving force behind our strategies and growth. Together with a hand-picked team of experienced and respected experts, he is an active participant in our operations, engineering, R&D, finance and project implementation efforts.

Eliseo has been in the controls and automation industry for 25+ years. He has executed a wide range of automation projects globally, from electrical design to research and implementation of multivariate model predictive control solutions for industrial automation applications. He remains passionate about developing and implementing new technologies for our customers’ benefit.

Ruben Lanz

Vice President, Adaptive Vision and Robotics

Ruben Lanz is Vice President of Adaptive Vision and Robotics, with responsibility for the entire business unit – leading the group’s strategy, engineering, sales and day-to-day operations.

Ruben began his journey within the machine vision industry in 2000. Since that time, he has worked on hundreds of applications in a variety of different industries. Before joining Adaptive, he spent 15 years with Cognex Corporation, a leading supplier of machine vision products as an applications engineer, sales manager and, eventually, director of business development for all of Latin America.

Ruben Lanz
Sergio Reyes

Sergio Reyes

Director of Engineering

As Director of Engineering for Adaptive Vision & Robotics, Sergio oversees every project personally, working closely with our skilled Project Managers and engineers.  His top priorities are efficiency and quality. Careful scheduling ensures that each project runs efficiently from start to finish within the allotted time frame. He takes pride in working with customers and building long standing relationships.

He has over 29 years of experience in the automation industry, Sergio is our “go to” expert when it comes to project management, development of control strategies, continuous improvement, and executing successful startups.

Amanda Downey

Controller

A successful company is built upon a strong infrastructure, and a passion for the details. As our Controller, Amanda Downey is that individual. She guides the Accounting, Finance, and Human Resources activities for the Adaptive Group of companies.

Amanda is a CPA with 25 years experience between tax and corporate accounting.

Amanda Downey

Meet Our Team

Eliseo Rodriguez

Eliseo Rodriguez

President & Chief Executive Officer

As President and CEO of the Adaptive Group of companies, Eliseo Rodriguez is the driving force behind our strategies and growth. Together with a hand-picked team of experienced and respected experts, he is an active participant in our operations, engineering, R&D, finance and project implementation efforts.

Eliseo has been in the controls and automation industry for 25+ years. He has executed a wide range of automation projects globally, from electrical design to research and implementation of multivariate model predictive control solutions for industrial automation applications. He remains passionate about developing and implementing new technologies for our customers’ benefit.

Ruben Lanz

Ruben Lanz

Vice President, Adaptive Vision and Robotics

Ruben Lanz is Vice President of Adaptive Vision and Robotics, with responsibility for the entire business unit – leading the group’s strategy, engineering, sales and day-to-day operations.

Ruben began his journey within the machine vision industry in 2000. Since that time, he has worked on hundreds of applications in a variety of different industries. Before joining Adaptive, he spent 15 years with Cognex Corporation, a leading supplier of machine vision products as an applications engineer, sales manager and, eventually, director of business development for all of Latin America.

Roberto Baez

Sergio Reyes

Director of Engineering

As Director of Engineering for Adaptive Vision & Robotics, Sergio oversees every project personally, working closely with our skilled Project Managers and engineers.  His top priorities are efficiency and quality. Careful scheduling ensures that each project runs efficiently from start to finish within the allotted time frame. He takes pride in working with customers and building long standing relationships.

He has over 29 years of experience in the automation industry, Sergio is our “go to” expert when it comes to project management, development of control strategies, continuous improvement, and executing successful startups.

Amanda Downey

Amanda Downey

Controller

A successful company is built upon a strong infrastructure, and a passion for the details. As our Controller, Amanda Downey is that individual. She guides the Accounting, Finance, and Human Resources activities for the Adaptive Group of companies.

Amanda is a CPA with 25 years experience between tax and corporate accounting.

Let’s create
amazing solutions
together.

Our customers know they can’t solve new problems with old ideas. In today’s world, doing things “the way they’ve always been done” isn’t an option. So, let’s get started.

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